INTEGRATED SERVICES
"An ad network is an ad network...and marketing company is a marketing company. Ad networks are about distribution and marketing companies are about strategy."
This kind of compartmentalized view of online advertising is both common and unfortunate. While we understand the history behind this conventional thinking, we also have no problem breaking with it.
The bottom line is that CPX enjoys a unique position in its understanding of how marketing success can be achieved (and often redefined) by leveraging the ever-unfolding truths of the Internet. While traditional online ad networks may be all about distribution, CPX Interactive believes that client relationships are about more than simply serving ads. CPX understands that its ability to service clients will ultimately be judged by its ability to internalize and deliver on a client's specific goals.
For this reason, CPX Interactive creates interactive online campaigns that are designed to build brand awareness and deliver on ROI goals in the most cutting edge ways possible.
These campaigns are often supported by integrated marketing services that include (but are not limited to):
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