From the earliest days of the digital display landscape, CPX Interactive was a first-mover in the adoption of both the Exchange integration model and the Real-Time Bidding (RTB) concept. CPX has always understood that greater liquidity in the ecosystem means more efficiency for both advertisers and publishers. Thru its on-demand inventory platform, CPX Demand, CPX is proud to make our visible, brand safe, and unduplicated inventory available via our exclusive RTB seats on the industry's highest profile exchanges.