CPXample™
"With power, comes responsibility."
We know that the power to significantly affect the flow of targeted traffic on the Internet is, indeed, a great responsibility. CPXample™ is a catch-all philanthropic division of the company, created to redistribute some of that "power" to those who, though they deserve it, may not be positioned well to exercise it.
CEO and Founder, Mike Seiman, sums it up best this way, "The original company that we founded, and that became CPX Interactive, was called B.U.D.S., for 'Brothers Unda Da Skin', in order to reflect our shared belief in the ideals of equality and unity... and we are thrilled to be in a position to put teeth behind those ideals."
CPX Interactive is committed, through CPXample™, to identifying and assisting forward-leaning, hard-working, positive, Internet-based causes that are trying to make a difference. CPX Interactive offers these causes consultative services in crafting integrated online strategies and then leverages its own network to donate significant online exposure.
In October of 2007, CPX Interactive, through CPXample™, donated 50,000,000 impressions across its network, driving the traffic to a page where visitors could send email messages to world leaders, expressing their outrage toward the atrocities and genocide in The Sudan.
In December of 2007, CPXample™ assisted LiveEarth.com in expanding its database of concerned visitors by developing a series of new animated online ads and delivering them across the CPX network. This campaign also involved donating 50,000,000 impressions.
- "This is your country... Vote For It!"
In 2008, CPX Interactive is creating and promoting an unparalleled Get Out The Vote campaign called "Vote For It! '08." Partnering with Russell Simmons' Hip-Hop Summit Action Network (HSAN), CPX Interactive is developing a powerful, and viral, video designed to stir young people across the country to take seriously their privilege and responsibility that is the ability to vote.
Visit
www.voteforit08.org
The video will be advertised directly through the CPX Interactive network and will direct viewers to the campaign's homepage where they will find resources to learn of the importance of voting and how they can assure themselves a voice in the direction and future of their country.
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